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Tips to Improve Your Exterior Image
These guidelines will help you make sure the outside of your location is clean and visually appealing to your customers and that they have a nice experience while filling up at the pump.
Download the complete Mystery Shop Questionnaire.
Are the main ID sign, pricing numerals and lighting clean and in good condition?
- Address cracks and fading on main ID sign on a regular schedule
- Remove unauthorized signage from main ID sign
- Make sure that pricing numerals match and are in good condition; LEDs should be clearly visible
- Clean and replace lighting on a regular schedule
Are all landscaped areas well maintained and free of litter?
- Maintain shrubs and grassy areas
- Remove litter from landscaped areas
Is the location well lit with functioning lights on the canopy and building exterior?
- Replace canopy lights on a regular schedule; no more than two should be out at any given time
- Replace building lights on a regular schedule; no more than two should be out at any given time
- Clean and replace lighting fixtures on a regular schedule
Are all gasoline fueling dispensers clean, well maintained and in working order?
- Clean and remove residue from gasoline fueling dispensers and valances
- Make sure that dispenser is clean and presents the correct brand image
- Replace broken dispenser hoses as necessary; no more than one hose should be out of order at any given time
Are pump toppers/flanges in use and have current CITGO POP?
- Make sure that pump toppers are at least 50% covered with current CITGO POP messaging at all times
- Replace damaged/missing pump topper frames as necessary; no more than one should be broken/missing at any given time
Are credit card application holders present at dispenser, in good repair and stocked with appropriate CITGO credit card messages?
- Stock credit card application holders with CITGO-approved messages
- Replace credit card applications that are faded or water damaged
- Replace damaged/missing credit card application holders as necessary; no more than one should be broken/missing at any given time
